Response to Dillion's post

Is making an environmentally conscious plan always the right decision for a company? As much as every company wants to be environment, there is a certain breaking point where it is not plausible for a business. Their are limits to everything. I agree that this decision is based highly on the market at hand. At an individual level, I like to buy green products but new technology only goes so far. Businesses still have to be profitable to survive and that is the bottom-line. As more consumers want sustainable products, companies will have to look into these alternatives. I believe it is a market that is growing, and the ones who are environmental are more likely to sustain a solid customer base.